Color me impressed!

I daresay you'll find a vacancy at the Reservoir Motel, what with that fancy cable television broadcast in living color. They're probably booked all summer, while us chumps have to watch the new summer lineup in black and white down at the Days Inn.

And that isn't the only amenity being offered to their lucky visitors. See it in the distance?

It's a sort of glass enclosed little booth with the word Phone stamped on it. Hmmm..I'm guessing one could use a cell phone within its confines without disturbing other guests.
How clever!